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Overview

Global Privacy Control behavior

Understand how CookieWall detects GPC and applies a marketing opt-out without disabling necessary activity.

Last reviewed September 12, 2026

Global Privacy Control is always enabled in CookieWall. When the browser exposes an active GPC signal, CookieWall records a GPC opt-out and forces Marketing to false.

Effects of an active GPC signal

  • Strictly Necessary remains enabled.

  • Marketing is disabled even when an earlier stored preference enabled it.

  • Existing Analytics and Functional choices are preserved; on a first visit they begin disabled.

  • Accept All does not re-enable Marketing while GPC remains active.

  • The banner displays a GPC status notice and disables the Marketing control.

  • The Privacy Dashboard includes GPC prevalence and GPC opt-out decisions.